Hervine is my first name, my artist's name... It's all me.
I'm from Brittany and Auvergne, which makes for a very creative mix: I can't stop thinking up crazy things at all hours of the day and night. At the same time, why would I want to stop?
With the user experience as my leitmotiv, I always start with the needs of each individual to best support you in your projects. My values start with respect and complementarity, which I serve through communication and organizational skills.
I love projects, I love your projects, and I can't wait to discuss them with you at a trade show, on the web or even by video!
My journey
For many artists, it's during childhood that the encounter with pencils takes shape and the passion is born. I was no exception to this famous ritual! Felts, brushes, hammers, needles... I love tinkering, exploring, experimenting and discovering!
High School & Design Studies
Sciences et Technologies du Design et des Arts Appliqués (STD2A)
I decided to follow this path in high school at the École Boulle, seduced by working with materials and the desire to solve problems.
Master's Degree
Créapôle
Product Design and Innovation — a foundation that shaped my approach to design thinking and user-centered solutions.
Discovery of Board Games
Blue Orange, Lorraine (4 years)
During my end-of-year internship, I discovered a passion for games. From graphic and product designer, I progressed to art director and UX designer. This period taught me the entire lifecycle of game creation, from concept to market.
Freelance & Founder
Since August 2021
I set up my own business to help publishers, distributors, stores and other players in the world of games with their creative projects.
La Ludelerie
Founder, 2024
I established La Ludelerie as my creative hub for all projects related to art direction, concept art, and project management. This is where I bring together my full expertise togather with my close partners to support game publishers, studios, and creative teams with comprehensive creative solutions.
What inspires me
I'm inspired by everything and anything! I like to observe details, the fall of light, textures and materials... In the work of my fellow artists, in natural environments, by combining two elements that had nothing to do with each other... I constantly need to stimulate my eye through comics, walks, social networks, films, and animation.
« I've always wondered why everyone dresses in grey in winter. Since then, I've wanted to bring light into every little thing in everyday life, from the most positive to the most boring. The trick is to know which colors to use for which subject, and how to combine them, while keeping in mind the general environment, the light, the nuances, without it being too bright and explosive for the eyes… »
Once it all simmers down, let's get to work!
What I do
Having been in the board game business for over 8 years, I'm familiar with every stage of game creation, production and communication. Whether you need help with all or part of this process, I adapt to all your constraints, so you can let your ideas blossom!
Building the universe
Once the prototype is signed with the publisher, I build the game's universe: concept, narrative, components and maybe illustrations.
See Dixit Kids
Development & production
I direct illustrators, edit production files, develop prototypes and color proofs.
See Comix Trip
Market launch & communication
When the game reaches stores, I build its communication: photos, creative campaigns (digital and physical), stand design, animation at trade shows and festivals.
See Acacia Éditions
Wy work with me
UX Design Mindset
I adopt a reflection to make your brand, product, or project stand out from the crowd, meet your requirements, and create strong bonds with your target audience.
Playful World
I'm at ease with the world of children and youth, and can create sparkling pop design or add fantastic toutch to your work depending on your needs.
Reality of the Field
With extensive experience in print, product design, and physical/digital events, I see the whole picture to ensure nothing goes wrong during production and implementation.
Color as Language
What I love most is working with color. I bring light into everyday things, knowing exactly which colors to use and how to combine them for maximum impact.
Build the Partnership
I adapt my working method to your project, timeline, and preferences, maintaining fluid communication through agile methods to reach your goals effortlessly.
They trust me
Let's work together!
Ready to discuss your project? I'm excited to hear your ideas!